Introduction
Google Analytics 4 (GA4) is the latest version of Google's analytics platform, offering new insights and capabilities.
Key Differences from Universal Analytics
- Event-based tracking model
- Enhanced privacy controls
- Cross-platform tracking
- AI-powered insights
Getting Started with GA4
Set up your GA4 property and configure key events to track user interactions.
Conclusion
GA4 is the future of web analytics. Start learning it now.
Analytics
Published: January 25, 2025
